In this short video, Dominion Strategies Strategic Advisor, Jeff Ballingall, shares his key takeaway from a recent post-election panel at The Albany Club Toronto: the growing fragmentation of Canadian voters.
As Jeff reflects on the results of the federal election, he notes that voters are increasingly informed by different sources, platforms, and narratives, leading to a complex political landscape. From social media silos to shifting media trust, this fragmentation is reshaping how political parties communicate and engage with people across Canada.
Watch the video below to hear Jeff’s full perspective on what this means for Canadian politics moving forward.
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